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				Nov 04, 2025			
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	Undergraduate Catalog 2022-2023 [ARCHIVED CATALOG] 																	 
	    Digital Marketing Certificate
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		  Return to: Business Administration 
			
				This certificate will prepare students with a foundational understanding of the field of digital marketing through the study of marketing principles and consumers. Students will delve into digital & social media marketing and marketing research & analytics.  Courses in this certificate may be applied to Columbia College’s Bachelor’s degree in Marketing or taken as a standalone certificate. 
This certificate is comprised of 16-18 credit hours and provides students with an opportunity for focused study in key business areas which employers’ value. Students must complete at least eight-nine semester hours of the certificate with Columbia College. All classes must be complete with a grade of C or higher.  
			 
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		Certificate Requirements
 Required Courses (15 sem. hrs) Choose one of the following:
 Total Semester Hours: 16-18
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