Apr 13, 2024  
Undergraduate Catalog 2020-2021 
    
Undergraduate Catalog 2020-2021 [ARCHIVED CATALOG]

MKTG 441 - Marketing Research and Analytics 3 hours


This course will provide an understanding of how organizations can provide value by researching various aspects of the marketing environment using various data and sources. Prerequisites: MKTG 210  and MATH 110  or MATH 250 .