Apr 27, 2025  
Undergraduate Catalog 2020-2021 
    
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Undergraduate Catalog 2020-2021 [ARCHIVED CATALOG]

MKTG 441 - Marketing Research and Analytics 3 hours

This course will provide an understanding of how organizations can provide value by researching various aspects of the marketing environment using various data and sources. Prerequisites: MKTG 210  and MATH 110  or MATH 250 .