May 09, 2025  
Undergraduate Catalog 2014-2015 
    
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Undergraduate Catalog 2014-2015 [ARCHIVED CATALOG]

MKTG 332 - Public Relations 3 hours

Policies, strategies and procedures available to an enterprise in establishing and controlling its communications with its many publics. Prerequisites: MGMT 254  or ENGL 204  , and MKTG 310 .